Digital Advertising Tutorials

Some of the best digital advertising tutorials online.

Discover how to create retargeting ads with Google Ads. Our Google Remarketing tutorial for 2022 will show you how to use Universal Google Analytics, Google Analytics 4 (GA4), the Google Ads Tag, Google Tag Manager, and with a YouTube channel. You can run ads to people who have visited your website in the past.

Video Chapters:
0:18 Finding Google Ads Audience Manager
1:05 How Google Ads Remarketing Works
1:28 Enable Google signals data collection with Google Analytics
3:45 Link Your Google Analytics and Google Ads accounts
7:55 Create Remarketing Audiences with Google Analytics 4
12:55 Add Remarketing Audiences to Google Ads campaigns
21:42 Create Remarketing Audiences based on your YouTube channel
23:07 Install the Google Ads Tag on your website with Google Tag Manager

source

Credit to original author (click on youtube video for more info).