Digital Advertising Tutorials

Some of the best digital advertising tutorials online.

Google Ads Tips Google Ads Tips:

1. Use the “Campaigns” tab to see all your campaigns in one place.

2. Use the “Ads” tab to view and change your ads, keywords, and bids for a specific campaign.

3. Click on the “Tools” tab to find tools that can help you analyze your ads and get more visibility into how they are performing.

4. If you have a Google My Business account, you can use it to manage your business information on Google Maps and Search, as well as manage your Google reviews.

Google Ads Tips:

– Google Ads is an advertising platform developed by Google and it is used to promote webpages, products and services.

– The ads can be placed on websites, in search results pages or also on videos.

– There are two types of ads: text ads and video ads.

– The text ads are the ones that appear at the top of a webpage or search results page.

– An ad can be created either from scratch or from a template (standard) but it is important to optimize the ad for its target audience because this will make it more appealing to the users which will result in higher click rates.

– Optimization includes choosing an appropriate headline, selecting keywords for targeting, adding rel

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Credit to original author (click on youtube video for more info).