Digital Advertising Tutorials

Some of the best digital advertising tutorials online.

Here’s our step-by-step 2022 Google Ads Tutorial for getting more website visitors, leads, and sales.

Chapters:

00:00 Introduction to this 2022 Google Ads Tutorial
01:18 How to Create a new Google Ads Campaign
02:25 Choosing Your Google Ads Conversion Goals
03:40 Our Naming Convention for Google Ads Campaigns
04:33 Choosing Your Ads Campaign Objective (What To Optimise For)
05:08 Advertise On Google Search Network / Google Display Network?
05:23 Location “Hack” For The Right Type Of Google Ads Traffic
06:16 The Power Of Audience Segments in Google Ads
07:00 How To get Our Google Audiences Cheatsheet
09:15 Most Important Part Of Your Google Ads Campaigns
10:20 The BIG Google Ads Keyword Mistake Likely Costing You Money
11:12 Two Google Ads Keyword Tools We Use Regularly
13:58 Why We Use The Google Ads Seed Keyword Targeting Strategy
14:28 How Many Ad groups Per Google Ads Campaign?
16:30 The Actual Ad Portion Of Google Ads
19:23 When and When Not To Use Google Sitelink Extensions
20:15 Best Practices For Daily Budgeting On Google Ads
21:35 Our 5X1 Google Ads Ad Group Strategy
27:00 Why We Use This Specific Google Ads Method
29:30 Adding in Negative Keywords in Google Ads
31:00 How to Get Our Master Negative Google Keyword Cheatsheet
36:10 How We Measure Google Ads Performance and Results
38:00 How to “Unlock” the Hidden Data in your Google Ad Campaigns
39:00 The Typical Metrics We Focus On In Google Ads Campaigns
40:50 Switching Between saved and Preset Column Sets
41:45 What To Do In The First 3-5 days Of a New Campaign
42:36 Concluding Thoughts On This Google Ads Tutorial 2022

This Google Adwords Tutorial and training is suitable for beginners, anyone looking to either start advertising on Google or improve their existing Google Ads campaigns the right way, regardless of what product, service or offer you’re selling.

In case you want to know how to set up a Google Ads Account you can watch this video here: https://www.youtube.com/watch?v=T_cL2bWfkoY&t=50s

Or if you want to know how to set up your Google Ads Conversion Tracking you can watch this video: https://www.youtube.com/watch?v=T_cL2bWfkoY&t=216s

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Thanks again for checking out the channel.

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Credit to original author (click on youtube video for more info).